In this episode of Living The Retirement Lifestyle Podcast we meet long time friend and business owner Jeffrey Ross from Australia and learn how this one time cattle rancher turned his hand to internet marketing and began a whole new career. As we catch up with him ten years after first meeting we discover he’s already planning for additional income streams to supplement his business and fulfil a passion for travel
It’s interesting that there’s always a trigger point that leads to change so tune in and hear what happened
So you had a really big reason to do something different?
“I saw the opportunity to create an income stream from internet marketing, learnt everything I could about it from the academy we both belonged to and like you two have never looked back. It lead to me starting a business that I still have helping business owners with their marketing and lead generation.”
You will hear that it didn’t stop there…
Jeff shared how he believes that the universe, faith or whatever it is that controls our destiny definitely had something in mind for him and led him down a path he never expected to find himself on just as the recession of 2008 set us on a path of discovery that we have been travelling for the past 12 years.
So let’s bring you fast forward…
You’ve built a successful business but approaching retirement at some point in time we know from our social media connection you love to travel as much as we do so can we ask you how important you think it is, even if you own a traditional style business to find another stream of income to supplement your later life expectations?
Whilst Jeff shared how he’s always believed in multiple income streams he shares how COVID really bought this home for him and love how he talks about streams of income as buckets
So we have our chunk cash as he calls it using the example of building a website for which he gets paid a chunk of cash – the job is done and you’re paid for it. Then there’s bucket two – our residual or our passive income. In his day to day business that comes from fees generated from monthly support for example. Then there’s what Jeff refers to as investment income streams real estate, stocks and shares shares etc whatever that is.
The question is how to service all three areas
It was COVID that really brought that home for Jeff (as it did for a lot of people)
He had a thriving service based business in sectors severely affected by the aftermath of the pandemic providing marketing business, doing Facebook ads and funnels developments for the health industry, servicing massage centres, chiropractors, gym, hairdressers, all of that. He ended up having to lay off his staff because those businesses closed and the work flow dried up.
That was the tipping point for the decision to focus on other income streams and do so quickly.
With a passion for travel and a conversation with a friend he joined a travel club and now generates an income from sharing that business with people who want to travel. Post pandemic it’s the one thing people want to do he says (we agree) and demand is growing exponentially. He saw the opportunity and grabbed it.
There’s a well known quote from Sir Richard Branson that reminds of the importance of taking advantage of opportunity
“If somebody offers you an amazing opportunity but you are not sure you can do it, say yes – then learn how to do it later!”
We couldn’t agree more!
Now Jeff is able to earn an income from sharing his love of travel with his friends, family and others helping them save money on fabulous travel just like he does.
Getting paid to travel is so fantastic he says…
He’s off to Hawaii very soon so what could be better 😀
This business model is network marketing so we asked Jeff why he is an advocate for network marketing/social selling. He shares how he believes it’s a great way to get into business but highlighted how sadly too many people who try it have given it a bad name as they don’t have the right tools and strategies to succeed. He says this is such a shame because in today’s world of social media and strategies of attraction marketing anyone can put up a post on social media and direct people to connect with them, have their questions answered and get them started if they’re happy to do so. All because they were attracted to read that post. Best of all anyone of any age can do this so it’s a perfect income stream for someone building an income for their retirement lifestyle because your efforts dictate how much or how little you want to earn.
Best of all having a business like this gives you a purpose in life and it doesn’t matter whether you retired or not retired or whatever, you have a reason to get up in the morning
This is something very important as retirement is not all a bed of roses and there’s only so much golf you can play!
We do hope you enjoyed this episode of Living The Retirement Lifestyle with our guest Jeff Ross
You can connect with him here on Facebook and learn more about his life and business – even ask him about his travel club.